The world of Internet keeps evolving frequently and the passion to experience new things increases. Thus, while jumping per the latest trends, few of the truly rewarding things are completely forgotten. Some of the effective internet marketing tools have long lost their importance owing to the birth of new tools like Facebook Ads, YouTube advertising and many others. Take a look at the five most underrated internet marketing tips below:
How many of you happen to remember this? I guess most of you will nod a big no. This formerly popular community driven site launched by Yahoo! allows customers to post and answer questions. It acts more like a forum that is enjoying its fair share of popularity these days. This site was launched way back in 2005 and survives till date. Though the site has lost its popularity, there are a handful of customers who still rely on this site to get answers for their questions. It is a place that is filled with millions of answers and questions and still keeps expanding every day. For example: If you are selling boots, you can do a research for hiking boots, which brings up a whole list. You can now come across the expectations of the public, their ideas and other related data. As you start participating you will encounter people questioning about your products, industry, services and so on.
Pinterest is the latest hub in social media, which is a flourishing place for your business. It is a unique site, which satisfies the younger generation by promoting products via images. If your business has to do a lot with women and the products they use, Pinterest is the best place to advertise. Reports reveal that women customers make 80% of the online population in Pinterest.
Do you run a business that fulfills the requirements of a family? If yes, Pinterest is the right place for marketing as young families find this site useful to find images related to parenting, juggling jobs and more.
However, the site has become a place apt for all types of businesses provided you come up with creative images about your product or service.
Pinterest categories that are well positioned are food, fashion, design, family and home.
Relevant Blog Commenting
Well, this is an important rule to be followed in SEO. Blog commenting is highly encouraged as it allows you to interact with the customer base and expose your product site to many people. Valuable comments on articles related to your niche drives considerable amount of traffic and increase your authoritativeness in the industry. Interested individuals visit your site with an aim to purchase your product, which increases the sales. There are high chances that you get noticed by industry professionals, which might increase business opportunities. Things to be kept in mind while blog commenting are
- Do not self promote
- Avoid targeted keywords
- Avoid comments like ‘good post’, ‘informative’ and so on.
- Take part in active discussion and wait for the customer’s reply
There is a myth that newsletters do not impress a customer. But, the truth is that they are deep rooted within the society and never fail to catch the eye of a reader. Newspapers, pamphlets, emails and others are the different types of newsletters. Newsletters are still used in schools, colleges, churches, clubs, associations, small businesses, companies, associations and others. They are mainly distributed to keep you informed of the happenings within the school, college or any organization.
Newsletter templates are available online, which allow you to customize the fonts, colors and logos. You can decide a newsletter that is appealing to the eyes and informative at the same time.
This is an online classifieds site that accepts free advertising. How many times do you turn up to Craig’s list in need of jobs, apartments, personals and so on? Yes, if you can remember, every time you are in need of something you will turn up to this site. This list can be successfully used for internet marketing by
- Working hard on unique ads
- Posting plenty of ads on a daily basis.
- Writing effective ads
- Following a specific strategy
Internet marketing can also be effectively practiced by some traditional methods like telephone calls, thank you cards, brochures, anniversary cards, coupons and so on. Internet marketing has to be carefully practiced by tailoring your ads to target the specific audience.